In here, we are always rebel


She Is Rebel was born for the rebellious ones, the misfits, the badasses, the genius ones, the rule-makers. Those nobody can classify or understand why they do what they do, but they simply do it because they believe so.

Founded by Melis Sawerschel, She Is Rebel offers fashion-forward clothing with a classy and bold twist for women who enjoy standing out. 


Founded by Melis Sawerschel, She Is Rebel offers fashion-forward clothing with a classy and bold twist for women who enjoy standing out.


She Is Rebel is inspired by the journey of a woman who stands out with her style and mind in everything she does. Her outstanding character is manifested through her statement styles. She is bold, intelligent and powerful. She knows she is a rebel.

She Is Rebel translates this rebellion into fashion-forward collections that are independent from season-based fashion calendar. The style is defined by classy cuts, embraced femininity, bold twists and effortless aesthetic. Every piece is a style statement that speaks of the desire to be ahead of everything. The design mission of She Is Rebel is to flatter the female figure with immaculate fit. Whatever the occasion and the season, every piece can be styled differently and worn repeatedly. All the pieces are fit-tested by our Founder herself.



Bending the old rules


She Is Rebel is fashion brand for intelligent, bold and powerful women in style.


We rebel against the traditional fashion that makes fashion-lovers face a tradeoff between beautiful clothes and their environmental cost. So we've come to bend the old rules. 

We are headquartered in Zurich with a creative team in Paris. We are driven by the mission of making sustainable dressing stylish at affordable price for all women. From fabric to packaging, we work directly with factories in Turkey to offer superior craftsmanship. All our partners hold multiple certifications for their ethical work conditions, quality and eco-friendliness compliance. 

We also strive for a hassle-free shopping experience we'd like for ourselves. Our highly rated customer service delivers 7/24 support to make your experience as stylish as our clothes. 

She Is Rebel is available exclusively online and through its own pop-ups in different cities.   




Shop She Is Rebel